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Built around the priority. Proven in the network.

Different priorities need different programmes. Here are some of those programmes in action.

01 Équipe

Renault GroupRenault · Dacia · Alpine
Live and continuing

One network. Evolving priorities.

Renault, Dacia and Alpine, across sales, service, parts and the workshop. Équipe keeps expanding with the business, now extending into LCV and trade customers.

Priorities and campaigns change through the year. The programme runs straight through them, so the audience, the habit and the history are all still there when the next objective arrives.

The campaigns area of Équipe, carrying Renault Group’s own campaign identity

Équipe · campaigns

+22% Incremental sales in four months, aftersales Recorded uplift during the Renault Équipe Castrol campaign.
+80% Five-star customer reviews customer experience Recorded uplift following a campaign specifically designed to increase five-star customer reviews.
94% Network engagement across the programme 94% of people invited to Équipe were active on the platform.
60+ Campaigns in 2025

Renault Group · Équipe. Programme reporting across sales, aftersales and customer experience.

Silver · UK Employee Experience Awards 2026. Awarded for the Équipe programme.

What one programme now covers

Équipe · Renault Group

Brands
RenaultDaciaAlpine
Functions
SalesServicePartsWorkshop
Now extending into
LCVTrade customers
Two Renault Group retail colleagues looking at the Équipe platform on a monitor in a dealership

Two minutes inside a live manufacturer programme, filmed in the Renault Group network with the people who use it.

Équipe · Renault Group

02 Mission Hub

BYDLive since March 2026

One programme, scaling with the network.

Managers in the network enrol and maintain their own teams as new sites come on, so the programme grows without the programme team having to build it site by site.

The same structure that brings people in is the structure your programme team uses to reach them once they are there. As the network grows, so does the programme.

Live since March 2026 90%+ dealer adoption 120+ retailers
The Mission Hub home screen, built and branded for BYD

Mission Hub · BYD

03 Supplier-funded activity

CastrolInside Renault Group · Équipe

A different commercial model.

Programme activity can be funded by a supplier as well as by the manufacturer running the programme.

Castrol WINsdays, inside the Équipe programme.

A supplier-funded campaign, co-branded and run through Équipe into Renault aftersales. Partner funding sat inside a programme that was already there, aimed at the same people, without standing up anything separate.

For a manufacturer that means a supplier can put money behind a priority you already care about. For a supplier it means reaching the people who actually sell the product, through a programme they already use.

Renault Group · Équipe · supplier-funded

The Castrol WINsdays campaign running inside the Renault Group Équipe platform

Three programmes, three different jobs. An established network with priorities that keep changing, a growing network with a programme growing alongside it, and partner funding aimed through a programme that was already running.

04 Next step

What could your programme look like?

Tell us how your network is structured and what you want your people to do differently.